AI Insights · Timothy · April 2025
Top Health and Fitness Apps on iOS in Sweden: Q1 2025
Explore the performance trends of the top health and fitness apps on iOS in Sweden during Q1 2025, including downloads and active user metrics.
In the first quarter of 2025, the health and fitness app market on iOS in Sweden showcased diverse performance trends, with several apps gaining significant traction. According to Sensor Tower data, here's a closer look at the top five applications.
Bokadirekt: Skönhet & Hälsa saw a consistent increase in weekly downloads, peaking at approximately 6.4K by the end of March. Active users hovered around 187K throughout the quarter, indicating steady engagement.
Lifesum: AI Calorie Counter experienced notable fluctuations in revenue, with a high of $44.1K in early January and a dip to $28K mid-February. Downloads remained relatively stable, averaging around 3.5K weekly, while active users consistently exceeded 45K by the end of March.
Stepler - Walk & Earn demonstrated a significant growth in weekly downloads, starting at 2.6K and reaching over 5.1K towards the quarter's close. Active users surged from 22.5K to 60K, reflecting increased user retention and engagement.
Mitt Friskis faced a decline in downloads, from 5.6K at the start to just under 2K by March end. Active user numbers followed a similar downward trend, decreasing from 34.5K to around 25.8K.
Nordic Wellness maintained a moderate download rate, starting at 3K and tapering to 1.8K by the end of the quarter. Active users remained steady around 17K.
For more detailed insights and data, visit Sensor Tower.
